Infocomm Asia Report

InfoComm Asia 2024, the premier professional audiovisual (Pro AV) and integrated experience event in Asia, concluded its fourth edition at Queen Sirikit National Convention Center (QSNCC) on 19 July 2024 with resounding success. The show records 8,817 unique visitors originating from over 50 countries, marking a 21% increase compared to the previous edition and solidifying InfoComm Asia’s position as the region’s leading platform where technology, Pro AV innovation, and business convene.

Chris Kee, Executive Director of Product Management from Christie and InfoComm Asia exhibitor, enthused, “InfoComm Asia has truly evolved into an international showcase. We've connected with a diverse range of visitors, including end users, from across Southeast Asia region, Taiwan, China and India. InfoComm Asia has really become an international show over the years.”

Another InfoComm Asia exhibitor, David McKinney, Managing Director from GenerationAV, emphasized the show's regional reach, stating, "From day one, we've seen customers from all across Asia, including key system integrators and consultants. InfoComm Asia stands out as the region's truly pan-Asian show, unlike other events that tend to focus on individual countries."

According to Niko Walraven, Area Vice President APAC of Neat, “We are very happy to be back again but with a much bigger booth. So far, the number of people coming here has been awesome! We had a lot of scans yesterday of people and partners coming in, and everybody had an amazing reaction to [Neat’s booth featuring re-created office environments] and great experiences and great discussions.”

Finally, David Lau, Industry Development Director of Shenzhen Absen Optoelectronic Co. Ltd., noted, “We are happy to participate every year. It is a lot of catching up with our systems integrators, and we get to know more people from Asia and gain more opportunities. If you have never visited InfoComm Asia, you are missing out, especially on Pro AV, because most of the big brands are here, and you can learn all about AV in just one show.”

High-Value Attendees and Record Exhibitor Participation

With 180 exhibitors showcasing 280 brands, including 99 new-to-show exhibitors and more than 350 new product launches, the largest-to-date InfoComm Asia provided a comprehensive look at the latest and innovative Pro AV offerings for Asia’s thriving market, teeming with demands for cutting-edge technologies.

From technological innovations in Advertising Displays to Extended Reality (AR/VR/MR), from Smart Classrooms to Location-based Audio Immersion, InfoComm Asia 2024 featured over 350 new-to-show or new-to-Asia products and solutions. Visitors experienced first-hand the transformative power of Pro AV in various industries including education, entertainment, live events, hospitality, retail, healthcare, security and defence, and transport. Exciting and innovative products on the show floor included:

• CLT who showcased their new F-Board, a new-to-Asia debut, that is the world’s first backward automatic folding all-in-one LED display.
• Neat who partnered with IKEA to design their booth with real-world home and office settings and featured their all-new Neat Board 50 and their whole range of products in a human-centric environment.
• Harman who showcased their complete refresh of AMX portfolio and suite (audio, video, control solutions) with the new MUSE automator platform, as well as their newly acquired brand, FLUX which specializes in immersive audio.
• INFiLED who celebrated its 15^th anniversary and returned to InfoComm Asia 2024 by showcasing their WK series, INFiLED’s fine pixel pitch, ultra-thin, high-resolution digital LED display.
• Sennheiser who made its foray into the unified communications AV bar market with its TeamConnect (TC) Solutions, including the feature-rich conferencing devices TeamConnect Bars and TeamConnect Ceiling.

With a wide range of innovative solutions on displays, InfoComm Asia 2024 drew a diverse international audience, welcoming industry delegations from across the Asia Pacific region AV and tech system integrators and solution providers that visited the show in large group delegations including:

• Global Vision Multimedia (Malaysia, Philippines, Singapore, Indonesia, Japan)
• Dacon Networks (Singapore)
• ESCO Asia (Vietnam, Singapore, Philippines, South Korea)
• Goldenduck (Thailand)
• KM Technologies (India)
• LightSource (Thailand)
• Mahajak Development (Thailand)

High-profile vertical market end users that visited InfoComm Asia 2024 included:

• Ministry of Culture, Thailand 
• Ministry of Digital Economy and Society, Thailand 
• Bangkok Mass Transit Authority (BMTA), Thailand 
• Various Local Municipal Offices in Thailand 
• Chulalongkorn University, Thailand 
• Rajamangala University of Technology Krungthep, Thailand 
• Airports of Thailand Public Company (AOT)
• Thai AirAsia
• Suvarnbhumi City Co., Ltd, Thailand 
• CP Group
• The Minor International
• The Mall Group
• Central Group
• Siam Piwat Co., Ltd
• Ichitan Group Company Limited
• Bhiraj Buri Group
• Bumrungrad International Hospital
• Saha Lawson Co., Ltd
• PPTV

The show also welcomed 192 qualified buyers from Indonesia, Malaysia, Laos, Vietnam, The Philippines, Thailand, and Cambodia. These invited guests represent high-growth sectors that InfoComm Asia specifically identified to join, including education, retail, live events and entertainment, tourism, transportation, urban planning, and smart city development. With high-volume and near-term purchase needs for their projects, these buyers actively sought out the latest Pro AV technologies and solutions at the show through guided show floor tours, meeting appointments, and networking events as part of their program schedule.

Qualified Invited Guest Mr. Quynh Nguyen, Chairman of the Danang Hotel Association and General Director of Indochina Beach Hotel, expressed his admiration for InfoComm Asia, highlighting the opportunity to connect with diverse companies, and explore cutting-edge technologies. He found the insights from InfoComm Asia Summit speakers on future hospitality trends to be particularly valuable for his field of work.

First-time attendee and Invited Guest Ms. Thuong Nguyen, Deputy Chief of Museum from Hoi An Center for Cultural Heritage Management and Preservation, expressed her amazement at the diverse range of professional audiovisual solutions presented at InfoComm Asia, “This is an amazing showcase. I found a variety of solutions that can help enhance our story-telling experience at our museum.”

Enriching & Engaging Summit Program

The InfoComm Asia Summit 2024, a key event component, offered a comprehensive conference program with 53 sessions across 17 tracks and drew 2,409 delegates – nearly 2.3 times compared to last edition, which saw 1,057 delegates across 42 sessions. Led by some 80 renowned industry experts and thought leaders, the Summit delved into critical topics, providing attendees with valuable insights and knowledge to navigate the evolving Pro AV and technology landscape.

First-time InfoComm Asia Summit speaker, Ms. Christina Tse, Co-founder and Advisor of Pantheon Lab, Hong Kong, said, "My experience at InfoComm Asia has been awesome. I’ve been able to meet scores of industry leaders, experts, and delegates who are passionate about innovation and technology."

Christina was part of the panel that delved into The Future of Digital Signage, and she shared how generative artificial intelligence (AI) and digital humans can come together and improve customer engagement via digital ad signage.

Beyond the Booths: Immersive Experiences and Special Events

InfoComm Asia 2024 also offered opportunities to network and be inspired, with special events including guided show floor tours for first-time visitors, an offsite technical tour of EGAT Learning Center’s interactive AV installations, the Immersive Sound Experience, powered by TruSound, and a host of networking events that brought AV system integrators, solution providers and brands, and technology end users together.

Next Stop: InfoComm India

Building on the success of InfoComm Asia 2024, the industry can look forward to InfoComm India 2024, taking place from 3-5 September in Mumbai, India. This event will continue the momentum with innovative showcases and knowledge-packed educational program for the world’s fastest-growing economy.

InfoComm Asia 2025

Show Organizer, InfoCommAsia Pte Ltd, is already looking ahead to its 2025 edition. InfoComm Asia 2025 plans to return to Bangkok, Thailand from 23-25 July 2025.

“I believe that the growth we experienced at InfoComm Asia 2024 in terms of products, exhibits, and interested end users and channel partners is a reflection of the market,” remarked June Ko, Executive Director of InfoComm Asia. “All industries need enhanced technologies to drive their organizatio

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